What is Leadpages? – Leadpages Review
What is Leadpages?
Leadpages is a comprehensive software that allows users to create high quality landing pages quickly and easily. There was once a time where creating a beautiful landing page required coding skills and many other technical abilities. Thanks to Leadpages’ intuitive process, everything is streamlined! The article below will outline and provide information on Leadpages’ features, pricing, integrations, templates and more.
While Leadpages at its core is generally regarded as a landing page builder, the many features available within the software truly make it so much more than that. Leadpages’ abundant list of features make it a powerful software that can take your online business to that next level you’ve been hoping for.
Firstly, Leadpages is full of tested, high-converting templates ready to be put to work for your business to bring you more leads and fewer wasted clicks. The software even provides specific mobile-friendly templates that are fully optimized to ensure beautiful appearance and flow on any mobile device a prospect may visit from. These templates make it extremely simple and more importantly quick to create elegant, high quality designs for your landing page. Simply drag and drop to customize any given template to suit any brand and campaign goal perfectly. You’ll end up with a professional, high converting landing page to capture your leads – all without any coding required. In fact, you’ll even be ready to publish if you don’t have a website.
A very powerful and popular feature of Leadpages is the LeadBoxes feature. LeadBoxes are pop ups that can be placed almost anywhere across your digital assets such as blogs, personal websites etc. This ingenious feature not only gives users the ability to trigger a popup to collect leads through Leadpages when a visitor clicks a button, text, or image, it can be used in an even more targeted manner. LeadBoxes can be set up with a timer so that for example when a visitor lands on your personal website, after a set amount of time a pop up will be shown to that visitor to convert even more organic and paid traffic into leads. One of the most powerful abilities of LeadBoxes is the Exit LeadBox. These popups are shown when a visitor is literally in the process of leaving the site. This allows marketers to offer a persuasive piece of valuable content to the visitor in order to keep them from leaving the page.
Leadpages Native Ad Creation
Another amazing feature of Leadpages is certainly the ability to create Facebook and Instagram ads directly within the software. This is an incredibly powerful feature that will save you time and optimize your ad spend. It is important to note, not only did Leadpages go the extra mile to include ad creation directly in the software, it’s actually completely automated. Leadpages will pull content directly from the landing page you’ve created, allow you to review and edit as necessary, and launch a compelling ad that will start pulling in traffic to your new landing page. As if that wasn’t enough, Leadpages has the ability to automatically place a Facebook pixel on all of your landing pages to retarget leads and provide crucial analytics.
Leadpages Split Testing
As digital marketers, we are aware of the power of split testing. In the pursuit of improvement, many ideas run through our mind as to which aspects of our landing page could be altered and improved to convert and generate a greater number of leads from inbound traffic. With an endless number of potential changes to be considered, split testing is the definitive way to test these ideas and receive invaluable data on what is really working in our marketing. Leadpages has an excellent split testing feature built right in. It allows users to test variations of their landing page side by side to discover what is truly working and what isn’t by comparing the conversions rates of each version being tested.
Leadpages has an abundant list of integrations available to create an even more powerful tool for your business by allowing you to connect with other marketing and sales applications you’re already using. For example, Leadpages integrates easily with all of the top email marketing software allowing you to collect a lead and automatically add their information to your email list and email sequences to begin the automatic sales process within the back end of your online business.
While the above example is somewhat intuitive to most digital marketers, Leadpages’ available integrations certainly far from stop there. There are many other integrations that will truly take your business to the next level. For example, Leadpages integrates with Shopify to allow a landing page to completely take care of the sales process by adding buy buttons and carts to create a seamless shopping experience for your visitors.
Leadpages has three distinct price plans with different levels of available features to ensure you’re only going to pay for the features you plan on using in your campaign. In addition, there’s also three payment options available to provide some flexibility and even cost reduction based on what will work best for you. It is important to consider and compare the available features included with each of the three price points. Leadpages will from time to time alter the pricing and included features of these plans, so check the current offers here. If you’re on the fence about using Leadpages in your business, I highly recommend visiting the page now to check if there’s a Leadpages Free Trial Available. Quite often, you’re able to try the software on a 14 day free trial to get a feel of the power it will bring to your digital marketing efforts.